sarah carnes | creative marketing professional | columbia, mo

packaging: purefit

product packaging

PureFit Snacks

Product packaging design for PureFit Meals Snack line, featuring Blueberry Crisp Bars, BBQ Beef Jerky and Turkey & Bacon Jerky. The packaging is simple and fresh, and stays true to the PureFit lifestyle brand. The packaging focuses on the importance of nutritional information and macronutrients. Real, authentic, organic ingredients are accentuated with design elements. Developed as a cohesive snack line to be purchased in conjunction with PureFit Meals.

Sarah also manages the marketing aspect of PureFit Meals, including the social media management, website presence, graphic design and communication.

Photography by Holly Kite.