sarah carnes | creative marketing professional | columbia, mo

identity: freshx

identity design

FreshX App

Designed comprehensive marketing campaign that encouraged college students to download an innovative app developed by Lucova, that gives access to dining locations on campus. Design received a 2016 GD USA American In-house Design Award for FreshX Identity Design.

Marketing materials included t-shirts, button campaign with corresponding adventure card, poster and postcard series, napkin inserts, table tents, floor banners and stickers.